What Kind of Editing Do I Need?
“Can you edit this?” It’s arguably one of the vaguest requests heard in the world of editing and publishing. That’s because there are multiple types of editing, and they often mean something very different to each party in the editing relationship – the writer and the editor. A basic Internet search of “types of editing” can send you into a flurry of...
October 29, 2021 READ MORE
How to Write a Blog Post That People Will Want to Read
Have you ever passed a house that had a really cool front door? It could have been some cool glasswork or just a color that popped. It immediately gives the whole house a more interesting vibe, and it makes you want to see what’s inside. Your blog is the front door to your website. Don’t settle for basic brown or white. Give it some thought. Let it add some flair...
December 15, 2020 READ MORE
The Writers Behind Your Fortune Cookie Aphorism
It may come as a surprise to you that fortune cookies are not actually a Chinese invention. While their true origins are widely debated, it is a common belief that the first fortune cookies appeared in California sometime in the late 1800s to early 1900s. The real question is, though, who is behind the messages on those tiny pieces of paper hidden inside of the cook...
October 9, 2020 READ MORE
Who Owns Intellectual Property?
For writers, marketers, content creators, and businesses alike, intellectual property laws can make a huge impact on your company’s livelihood and protect you from having someone else benefit from your work. This means that someone else cannot publish a copy of your book as their own or that another company cannot steal your proprietary software to improve their own ...
September 1, 2020 READ MORE
The 108 Most Persuasive Words In The English Language
It's a long known fact that the secret to persuasive writing isn't in the adjectives, it's in the verbs. Copywriters know power verbs sell and convince. Internally, we have a list of 108 verbs that we've been using for a good decade, and we recently thought we should share it with proper credit to the original author. We found that although the list is being recirculated (...
November 12, 2019 READ MORE