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Social Media Marketing: The Top Four Reasons You Should Try It

So, you want to get your name out there, to be known, to market yourself to every possible venue. By delving deep into the social media marketing realm, you can produce significant results. Just what, you might ask, is social media marketing, and how does it work? For starters, social media marketing is a way to embrace many of the web’s social facets and use them to pr...

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How to Gain Credibility on the Web

Our economy is changing – we buy things now from people we never have met (and never will meet). Websites like eBay and Amazon use a customer rating system to add credibility to sellers, but independent websites don’t offer the same peace of mind to visitors. So, how can you inject some credibility into your website to help differentiate you from the phoneys? A few tri...

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Cool Stuff for Every Writer

There’s tons of cool stuff available for writers on the web these days – some of which you may not even know existed. Listed below are a few of my favorites to help you think, organize, create, manage, and most importantly, write. Photo by deglispiriti Buzzword: This is a free online word processor from Adobe. It runs just like any other word processor - just t...

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Draw More Traffic to Your Website

Question: How do I draw more traffic to my website? Answer: Write and publish articles online. Not only will pull more traffic to your website, but you gain credibility by establishing yourself as an expert in your field. For example, if you are trying to attract people to a website promoting your Kickboxing Academy, then you would write articles like How to Throw a Punc...

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Web Writing: It’s Ok to be Redundant

Websites need to be written to accommodate a wide audience of readers – the on-the-go information gobblers, the meticulous fact verifiers, the image-minded visual learners, and the web savvy personalities who love interactive tools. This is why demonstrating important information on the same page so that it accommodates many different learners is actually a good thing. ...

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