How Our Fears Have Changed Our Language
If you’ve read any of the Harry Potter books, then you know all about “he who shall not be named.” However, it may surprise you to hear that the practice of not speaking the names of the things we fear—and instead calling them by something else—is actually something that’s been done since the beginning of time. In fact, according to this great article fr...
November 25, 2020 READ MORE
Ghostwriting: Much More Than Meets the Eye
When you think about the term “ghostwriter,” what comes to mind? Someone behind-the-scenes who writes books, speeches, and even social media posts for others without getting credit? If so, you are correct; however, ghostwriters are often used to help with some unusual projects. From cookbooks and fortune cookie messages to poetry and horoscopes, ...
November 17, 2020 READ MORE
Top 3 Reasons Why Smart Companies Hire Technical Ghostwriters
Have you ever set up a printer in your home or downloaded software onto your laptop? Perhaps you constructed a jungle gym for your kids or took your blood glucose level with a medical monitor. If so, you likely benefited from the work of a technical ghostwriter. Some may only associate the term “ghostwriting” with professionals who draft content on behalf of ano...
November 13, 2020 READ MORE
Copywriter Q&A: Flori Meeks Discusses the Art of the Interview
The Writers For Hire (TWFH) team member Flori Meeks began her career in suburban Detroit as a community newspaper reporter. Throughout her impressive 25+ years as a writer, she has taken the skills she developed as a reporter and spun them into a successful career which has included penning everything from blogs and web copy to ghostwriting nonfiction books and autobiograp...
November 10, 2020 READ MORE
What’s All the Buzz About? Public Relations 101
If you’re not a public relations (PR) or communications professional, chances are you likely clump PR in together with advertising, marketing, and event planning, thinking they are the same. And it’s OK if you do. A lot of people make this common mistake. What exactly is PR anyway? A critical element of your marketing mix, PR involves persuading an audience to ta...
November 6, 2020 READ MORE