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Oral Tradition in Genealogy: How Hiring a Ghostwriter Can Help Capture History Before It Fades Away

“Rap comes from the oral tradition. The oral tradition gives voice to those who would’ve otherwise been voiceless.” — Benjamin Zephaniah It is easy to overlook oral tradition because it has always been there. Our families contain a plethora of stories, anecdotes, and tales that migrate from generation to generation. These stories make their way across time in...

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How a History Book Can Benefit Your Cultural Organization

Cultural organizations are an integral part of public life, allowing groups large and small to foster community bonds and celebrate their shared history, interests, and traditions. While most cultural organizations have established ways of keeping these traditions alive, there is one activity that your organization may not have considered: writing a book about your hist...

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What’s in a Name? 8 Helpful Tips for Finding the Best Title for Your Memoir

“A good title is the title of a successful book.” — Raymond Chandler As the renowned American minister Frank Crane once said, “Next, in importance to books are their titles.” Indeed, while a book’s content is its most significant attribute, a bad title can do a book a huge disservice. After all, readers judge books by both cover and title. If an author...

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How to Utilize Content Marketing as a Tool for Business Success

In today’s world, we see businesses come and go. And although external forces, such as the pandemic, may be out of our control, there are things that business owners can do to improve their chances of being successful. One of those things is creating and implementing an effective content marketing strategy.  Not only can a quality content marketing strategy prope...

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8 Steps to Writing a Great Biography

People are naturally curious beings. And they love to read about the lives of others, and what makes them tick. It is for that very reason that biographies remain a very popular genre of nonfiction. But what is it that makes the difference between a mediocre biography and a truly good one? What is a biography? Photo by Pexels Before we dive too far into what m...

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