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Bizarre Facts That Prove Reality is Stranger Than Fiction

You’ve likely heard the famous quote from writer extraordinaire, Mark Twain, that says, “Truth is stranger than fiction, but it’s because Fiction is obliged to stick to possibilities; truth isn’t.” But just how strange can truth be? In this fascinating article from Buzzfeed, they give 42 examples of weird true facts that will be sure to  blow your mind...

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Because “Stuff” Happens: How to Write and Activate Your Crisis Communications Plan

If there’s anything 2020 taught us, it was the importance of being prepared for when things change on a dime.  The year was full of crises, from the COVID-19 pandemic and racial injustice demonstrations to the most contentious election in recent history. The hits, as they say, just kept coming. And as we entered 2021, the world watched another crisis unfold in fr...

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What Are Press Releases?

Press releases are brief text pieces that communicate a specific message. Organizations, such as governments and companies, as well as public individuals use press releases to communicate noteworthy information to the general public. And often, press releases contain information related to a specific topic or event. Nowadays, press releases have both digital and print f...

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Why Hiring a Ghostwriter for Your Nonfiction Content is a Great Investment

Content Marketing is a potent tool for any brand. It provides the opportunity for a brand to position itself in consumers' minds by offering relevant content that addresses and/or solves a problem that the consumer has. And brands that use content marketing often produce nonfiction content to raise awareness of a problem and solution. However, producing nonfiction m...

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14 Examples of Great Thought Leadership Content

Thought Leaders We all know of and admire thought leaders. We can appreciate the fact that entrepreneurs like Bill Gates, Arianna Huffington, Tony Robins, and Mark Zuckerberg are thought leaders with considerable followings. And the list goes on throughout history to include politicians, philosophers, inventors, scientists, and scholars. But you don’t have to be a ...

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