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NAVIGATING A SUCCESSFUL PROPOSAL PROCESS: PART 2 OF 3

We’re Going Forward. What Next? The Go/No-Go meeting was held, and the decision’s been made: Your company is going forward with the proposal. Now the ball is back in your court. You’ve managed a proposal team before, but the contract was simple and called for far fewer resources. This one will require input from several divisions, and somehow, they all need to coor...

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Are You Writing for You or Writing for Them?

A Tip on How to Balance Good Writing with Good Customer Service I had spiders in my garage. Lots of them. Probably hundreds, to be honest. But they were just in my garage — they hadn’t infiltrated my home. Yet. In fact, I hadn’t seen a single spider in the living room, the bedroom, or the bathrooms, and I kept trying to tell that to the lady on the other end of the...

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Reading Between the Lines: Avoiding Communication Breakdowns in the Creative Process

If there’s one thing that drives a project forward while keeping everyone working toward the same goals, it’s good communication. At some point or another, all agencies encounter communication breakdowns. You think a project is moving along beautifully only for it to hit a sudden stall as you come up against an (occasionally angry) brick wall. When good projects go ...

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