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Fun Thanksgiving Facts From The Writers For Hire

Did you know that the day after Thanksgiving is the busiest day of the year for plumbers? Or how about the fact that the woman famous for writing “Mary Had a Little Lamb” was also known as the “Mother of Thanksgiving,” after her four-decade campaign to get the holiday re-instated nationwide? With the first Thanksgiving dating all the way back to 1621, it’s...

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The Truth About Ghostwriting

Ronald Reagan once quipped about his autobiography, “I hear it’s a terrific book. One of these days I’m going to read it myself.” Rarely does a celebrity exhibit such candor in acknowledging their partnership with a ghostwriter. In fact, the entire practice of ghostwriting seems shaded in mystery. To deconstruct the myths and doubts surrounding the practice, we�...

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Five Tips for Hiring the Right Ghostwriter

You don’t have to be famous to hire a ghostwriter: Lots of everyday people use ghostwriters to help with all sorts of writing projects – from non-fiction memoirs to family histories to business books. Most people hire ghostwriters because they have an idea for a book, but they just don’t have the time or the writing expertise to get those ideas on paper. And, if you...

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HOW TO KICK-OFF A WRITING PROJECT: PART THREE – GATHERING INFORMATION

The team is in place, and the kick-off meeting ( or kick-off call) is over. Now comes the content. You probably have a good idea of what you need from everyone. You’ll find, however, that different colleagues require different levels of engagement. Your main challenge may well be dealing with various comfort levels when it comes to writing or, as the old saying goes, ...

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The 108 Most Persuasive Words In The English Language

It's a long known fact that the secret to persuasive writing isn't in the adjectives, it's in the verbs. Copywriters know power verbs sell and convince. Internally, we have a list of 108 verbs that we've been using for a good decade, and we recently thought we should share it with proper credit to the original author. We found that although the list is being recirculated (...

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