It started out as a bit of a joke, says Brittany Cooper. Not long after Hurricane Harvey filled Houston’s streets with water, Brittany and her husband, Cody Cooper, started checking in with her friends and family, making sure everyone was OK. When Brittany learned that one of her friends was stranded amid the rising water, she joked about jumping in her boat and comin...
September 27, 2017 READ MORE
Social Media and Today’s Hospitals
By Michelle Perron When Facebook logged its first likes in 2004, no one was predicting that social networking would become a tool in the practice of medicine. Yet it has. From the revered Mayo Clinic to little-known regional specialty centers, the health care industry is finding that social media helps attract new appointments, generate revenue, and build relationships. ...
February 21, 2017 READ MORE
The Secret to Producing Successful Blog Posts
Thank you to Michelle Rebecca for this guest post. Just about anybody can be a blogger, but it takes a certain set of skills, knowledge, and experience to consistently write popular posts. When it comes to creating content for an online audience, you can be the best writer in the world and have little impact unless you know the tricks to the trade. If you are just establ...
December 26, 2016 READ MORE
Social Selling Her Way to $250,000
It’s often said, “If you’re not online, then you essentially don’t exist.” According to a recent survey by Enquiro, 85.3 percent of buyers use the Internet before making a purchasing decision, and 77.7 percent of buyers say their research starts with Google. With the ever-growing population of businesses online, more specifically on social media, it can be hard t...
April 21, 2016 READ MORE
Converting your Facebook Pages into Sales
Anyone can take a Facebook page and pay for likes with ads. You can run a coupon and drive a few sales, or make a few interesting posts asking for feedback and get responses. The trick is figuring out how to actually use your Facebook page to drive sales without having to do any work, being able to measure them and also provide value to keep people interested. Here is a q...
January 9, 2013 READ MORE