How to Write Business Emails that Sound Friendly
In today’s technologically advancing world, email has become the official choice for communication within businesses. The lack of face-to-face communication can cause a lot of issues and misunderstandings, though. Because of this, it is important that business emails convey a clear message, elicit the desired response, and, above all, not offend in any way. But ho...
August 22, 2019 READ MORE
The Dos and Don’ts of Email Greetings
In this day and age, it is not unusual to communicate with a client almost entirely by email. Emails are a quick and easy way to relay messages and keep track of important information. Figuring out how to start an email (especially when you are sending it to someone you don’t know very well) can be a bit of a challenge, though. You don’t want to come off as too i...
June 27, 2019 READ MORE
Copywriter Q&A: Getting Social With Dana Robinson
Our resident social media guru Dana Robinson has provided businesses with blog and social media content for nearly a decade. Her career -- much like a social campaign or Instagram account -- grew organically, starting with newsletter and blog and social content for a single nonprofit client. Today, she manages blogs and social media campaigns for a variety of businesses. ...
February 18, 2019 READ MORE
How Email Marketing Can Improve Your Business
In today’s business world, online competition is fierce! Between Facebook, Twitter, and Instagram, it seems nearly impossible to keep up. Yet, some businesses seem to be thriving in the world of social media. So, what’s their secret? According to this interesting article from Hostgator, if you’re going to have any chance of getting and keeping your audience’s att...
December 17, 2018 READ MORE
Gone are the days when a customer walked away from a less-than-stellar dining, shopping, or service-related experience with head held low and disappointment weighing heavy on her shoulders. Now, an unhappy customer can spread word of a business blunder in the blink of an eye by posting a bad review on Yelp, a scathing video testimonial on YouTube, or an unflattering post ...
December 5, 2017 READ MORE