Top Six (Really) FREE Image Sites
With the Internet’s seemingly endless stream of images for any given subject, it’s hard to know which ones are free to use, and which ones are protected by strict copyrights. Seeing a large watermark on an image is generally a good indication that the image you are looking at is copyrighted. But what if there is no obvious copyright watermark? And what if you ar...
February 20, 2019 READ MORE
Crafting Tourism Industry Content
By Jennifer Babisak The award-winning television drama “Mad Men” fed viewers much more than a weekly dose of suspense and eye-candy. Though the focus sometimes drifted more to Don Draper’s sexcapades than his creative mind, the show still gave an intriguing peek into the inner workings of an advertising agency. The Art of Emotional Appeal The tourism industry w...
September 24, 2015 READ MORE
Astroturfing: The Icky Side of Social Media Marketing
It’s disingenuous. It’s dishonest. And, it’s everywhere. It’s called “astroturfing”. Chances are, you’ve been exposed to it. And, if the folks behind it have done their jobs right, the chances are pretty good that you didn’t even know it. Social media is powerful stuff. In its most basic form, it’s the high-tech equivalent of your best friend recommendi...
September 11, 2009 READ MORE
Continuing my theme from a previous post about professional blogs, I want to talk a little bit about using your blog as a networking tool. So you’ve started your blog – now what? Learning how to navigate through the blogosphere is essential to building a solid readership and increasing your web visibility. First, enroll in a blog search engine. These search engines ar...
May 5, 2008 READ MORE