That’s a waste of time, effort, and money that we can put an end to.
Regardless of the size or breadth of your content program, we can keep it organized and accessible – both during and after creation. We provide end-to-end content management services to help your internal marketing or operations departments organize content.
We create editorial calendars, analyze content gaps, build content strategies, and coordinate complex review processes. Post creation, we’ll manage proper document QA, asset library organization, or SharePoint / intranet posting.
Who Needs Content Management Services?
What Content Projects Need Content Management?
Easy-to-Use Content Libraries
We can manage any-size content program.
We build your content asset libraries – boilerplates, documents, style guides, transcripts, and data – as we work. Your assets are accessible by your teams or ours, 24-7 in real time. Leverage our award-winning project management system, or we’ll work within your SharePoint, cloud storage, or PM system.
- Organize documents for marketing departments, sales teams, trainers, and more
- Break down barriers to siloed content
- Reduce duplication of effort inside and outside of your department
Reusable Research
Do you have to rediscover background information each time you start producing a new piece of content, even when it’s a topic you’ve covered many times before? Your SMEs’ time is valuable. Your research time is valuable. We can help you make the most of your hard-earned data by creating evergreen, searchable research repositories. You’ll have the information you need at your fingertips, now and in the future.
- Robust tags and cross-referencing systems
- SME interview transcription
- Intuitive organization of research and source documentation
Centralized Document Conventions
We can help create order from chaos, reviewing legacy systems and designing strategies for filing, tagging, document naming, template use, and proper use of document types. Whether you need a single centralized style guide for the marketing department or a massive document reorganization after a business acquisition, we can assist.
- Document type definitions and template creation
- Best practices in naming, filing, and linking
- Style guide creation and management
Comprehensive Content Creation System
Not sure what your big-picture content goals are? Not only can we help you define them, we’ll develop content to meet those goals, keep timelines, and gather relevant stakeholder input.
- SME coordination / round up / interviews
- Competitive research
- Stakeholder surveys to promote engagement and gather opinions on topics or strategy
- Editorial or project calendars
- Content and campaign planning
Smooth Approval and Review Processes
Never lose track of where your projects are. We’ll organize your internal and external review teams, leveraging a single streamlined editorial feedback system.
- Streamlined draft-to-final flows
- Easy group edits and approval, by individuals or teams
- Final documents stored with all versions and related conversations
Document Management Systems (DMS)
Once your content is approved and disseminated, where do you put it? If you’re like many companies, you struggle with keeping track of final files – whether that’s they’re marketing assets, policies and procedures, or helpful job aids. We’ll help you organize your current DMS or set up a new one.
- Clear content governance standards, ensuring proper storage and annual reviews
- Built with the end-user in mind – find what you need fast
- Customized to your company and the way you work
